The Italian men’s fashion house presents a connection with nature in its latest campaign, featuring Mads Mikkelsen and Wu Lei.
Inicio » News & Agenda » ZEGNA: A JOURNEY BACK TO THE ESSENCE OF LUXURY IN ITS FALL-WINTER 2024 COLLECTION
The Italian men’s fashion house presents a connection with nature in its latest campaign, featuring Mads Mikkelsen and Wu Lei.
22 de October de 2024
The renowned brand ZEGNA unveils its Fall-Winter 2024 campaign, where global ambassadors Mads Mikkelsen and Wu Lei rediscover the serenity and core values of the brand in the heart of the Italian Alps. This season, ZEGNA pays tribute to its legacy through its iconic Oasi Cashmere collection, highlighting key pieces such as the Il Conte jacket and the Triple Stitch Monte shoe.
NATURE AND LUXURY: THE ESSENCE OF ZEGNA
ZEGNA returns to its roots, both physically and emotionally, with its Fall-Winter 2024 campaign. The images, captured in the stunning landscape of Oasi Zegna, reflect the brand’s deep connection to nature. This natural sanctuary, the legacy of founder Ermenegildo Zegna, continues to inspire the brand, making it the perfect setting to showcase the comfort and sophistication of the Oasi Cashmere collection.
As a leader in men’s luxury fashion, the brand introduces new iconic pieces like the Il Conte jacket and the Triple Stitch Monte shoe. These designs reflect a quiet luxury, fostering a slower pace of life and a deeper connection with the present. ZEGNA’s artistic director, Alessandro Sartori, has infused each garment with a perfect balance of tradition and modernity, emphasizing monochromatic tones and exclusive fabrics.
ZEGNA’S HERITAGE: INNOVATION AND SUSTAINABILITY
Since its founding in 1910, ZEGNA has maintained a steadfast commitment to artisanal excellence and sustainability. This legacy is present in every piece of the Fall-Winter 2024 collection, where luxury and respect for nature come together in perfect synergy. The brand highlights its exclusive fabric, Oasi Cashmere, offering unmatched warmth and softness while ensuring 100% traceable production by 2024.
The Il Conte jacket, a tribute to Ermenegildo Zegna, symbolizes the brand’s core values. Its timeless design, crafted from the finest materials, makes it an essential piece for the modern wardrobe. Likewise, the Triple Stitch Monte shoe, made with equal dedication, merges elegance with functionality, turning every step into a unique experience of comfort.
VILLA ZEGNA: AN INNOVATIVE CONCEPT IN THE HEART OF NEW YORK
ZEGNA celebrates its history and vision for the future with an exclusive event in New York. “Villa ZEGNA,” inspired by the founder’s original home, offers guests a unique multisensory experience that strengthens emotional ties to the brand. This space has been designed to allow visitors to explore the world of ZEGNA through private experiences and encounters that evoke the legacy of Ermenegildo Zegna, who visited New York in 1938. The celebration brings together friends of the brand, opinion leaders, and exclusive clients, reinforcing ZEGNA’s relevance in the world of contemporary luxury.
Dress for the new season with the unmatched comfort of Oasi Cashmere and discover all the iconic pieces of this exquisite collection at the ZEGNA boutique in Galería Canalejas. Visit us Monday through Saturday from 10:30 am to 8:30 pm, and Sundays and holidays from 12:00 pm to 8:00 pm at Plaza de Canalejas, 1. Refresh your wardrobe with pieces that perfectly blend tradition and innovation, and enjoy a unique shopping experience in the heart of Madrid.
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